ONLINE MARKETING 2011
SWFL-OnlineVideo at P2P Seminar
In just the last three to four years marketing has changed dramatically. The shift from all types of print media to online marketing has skyrocketed. Why, because, that’s where the consumers are. But there is so much more to online marketing than just building a website. It is NOT, a build it and they will come program.
Having a great website is not enough; you need to promote it with SEO. If you don’t know how or don’t have the time, there are numerous companies that can do that for you. Are you taking advantage of social media to promote your business? YouTube, FaceBook, LinkedIn and Twitter all help build relationships and get your company in front of prospective clients, Are you using the power of video to introduce your company or help clients understand what is unique about your product or service? Do you attend networking events to build those important relationships? All of these are part of marketing your business today.
The Inn of Naples attracts clients from all over the world. They use their website, social media and videos to provide prospective clients a real look at their rooms and facilities.
Part 2 coming tomorrow
